An innovative platform designed specifically to
improve Pharma's HCP Omnichannel engagement strategies
Improve your Omnichannel KPIs
Increase your Rep Triggered Emails open rates, prioritize engagement with key customers, and effortlessly personalize content and channel interactions with Healthcare Professionals.
Match channel data to your key messages and differentiators, to get a real picture of the themes that trigger your HCP's interest.
Understand the impact of your investments across different channels and (de)invest on those that have more or less ROI.
Get immediate insights related to your business key themes, initiative types, channels, and even best approaches - digital or through the sales or medical teams.
With one click, obtain a segment of customers that better match your next initiative objectives and channels.
Individual HCP Journeys
Get visibility of each customer's individual journey across channels - Rep visits, emails, website visits and downloads, events and webinars, etc.
All touchpoints are scored, with a unique algorithm, based on your defined journey and business impact to your must-win moments.
Get a 360º profile of each account
Get a real understanding of each individual HCP's preferences on your therapy/drug differentiator themes, and send content that improves click rates and reduces opt-outs.
Understand each customer's digital engagement behaviors and find the best channel, day and time to re-engage with them.
Identify key messages and themes that resonate with each customer, and use it to progress them in their journey and awareness of your brand and products.